AdsWizz is the ad-tech engine behind SiriusXM’s audio business: powerful, deeply technical, and very easy to lose a reader in. I was brought on to write blog content that makes programmatic audio actually make sense.
I turn platform capabilities like DSP buying, dynamic creative, and impression-level pricing into clear, useful articles for the advertisers, publishers, and podcasters who live in the platform. The brief on every piece is the same: keep the substance, lose the jargon, and leave the reader with something they can act on.
I work on a two-week turnaround to create data-backed blogs, thought leadership, and reports each month for publication.
Images and graphics created by the AdsWizz creative team.