The Sound of a Brand

When the Army Corps of Engineers’ U.S. Army Engineer Research and Development Center prepared to launch its podcast, The Power of ERDC, they knew they would need a strong audio identity to help shape the show and tell their story.

An Audio Fingerprint

In addition to scoring each episode, the team of storytellers at ERDC hired me to create an audio fingerprint — an audible brand. The task was to weave the organization’s strong and storied history with the curiosity and sense of discovery the ERDC engineers and scientists bring to the table.